Evian Gets A Makeover From Chiara Ferragni
Have you been seeing those unique and funky evian bottles on Instagram and Facebook lately? If not, you’re late to the party! evian has released a whole line of new bottles for this year’s Limited Edition collection and it’s so cute, you’ll surely be inspired to live young!
For the past ten years, evian has collaborated with influential fashion labels like Elie Saab, Christian Lacroix, and Kenzo to create the now-iconic evian Limited Edition. It is a series of specially designed bottles of evian natural mineral water. This year, evian teamed up with Italian fashion icon Chiara Ferragni for the newest collection of the limited edition bottles.
Chiara Ferragni is probably best-known for co-founding fashion blog The Blonde Salad in 2009 with Riccardo Pozzoli. She has since branched out to becoming a model, posing for Guess and Vogue España, and an entrepreneur, launching her namesake brand of bags and shoes in 2013. Most recently, she brought a refreshing new look to the latest evian Limited Edition with her playful approach to design.
“I’m very happy to join evian family in this new adventure”, Chiara says of creating 2018’s evian Limited Edition bottles. The emblematic theme of her eponymous label is effortlessly incorporated in her special collection. She also created four exclusive evian icons which were drawn from the brand’s story. These include star-topped mountains representing the French Alps, a bottle-crossed heart, a water-infused star and a droplet of evian water.
“I love to create something that it’s totally different from what I usually do with my brand, filling with new elements my label imaginary”, Chiara added. The free-spirited and lively style of hers exemplifies the iconic evian® “Live young” attitude while displaying her own playful fashion sense.
The evian x CHIARA FERRAGNI Limited Edition bottle design 50cl PET bottles are available in the Philippines exclusively at 7-Eleven stores until supplies last.
